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MR. 54 & MR. 59 JOIN TEAM54 IN VEGAS, SELFIES ABOUND

MR. 54 & MR. 59 JOIN TEAM54 IN VEGAS, SELFIES ABOUND

54. The perfect score. Is it even possible? One person who may reply ‘yes’ is Allen Geiberger Sr., coined as “Mr. 59” for being the first player in history to post a score of 59 (−13) in a PGA Tour-sanctioned event.

This past August, Geiberger attended the Professional Golfer’s Association’s Fashion and Demo Experience as a member of TEAM54 along with his son, Allen Geiberger, Jr., who has been partnering with the CHASE54 for over two years.

Allen Jr. has been quickly acquiring the nickname “Mr. 54” for his affiliation with the brand in its catalogs and other business endeavors. Allen Jr. also plays golf professionally and recently won The Butler Cup, topping off the win with a hole-in-one. It must run in the family.

Of course, all of that talent conjures up inevitable degrees of celebrity in the golf world, but this father and son duo did not just land in the Vegas CHASE54 PGA booth with the sole purpose of signing autographs—no, the mission was much more hip than that.

In addition to autograph signing, the pair of golf pros also hosted a photo booth where they took selfies with guests to preserve the good times through photography and share memories with the inspiring CHASE54 community.

“We couldn’t be more thrilled to bring Mr. 59 to Las Vegas as part of our CHASE54 family,” says Lulu Faddis, Creative Director and Chief Designer for CHASE54. “Both of the Geibergers represent the ultimate pursuit. All numbers aside, these great men align with the integrity of the CHASE54 brand and truly live their lives for the pursuit,” she adds. “Allen Sr. and Allen Jr. represent the generations of golf, a strong legacy and the fresh energy to carry the pursuit forward,” she says. “It’s an honor to dress these guys in CHASE54,” Faddis concludes.

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