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CHASE54 PRESENTS FALL 2015 APPAREL COLLECTION

by AMY YANDA-LEE

CHASE54 PRESENTS FALL 2015 APPAREL COLLECTION

PRESS RELEASE:  COMPANY ROLLS NEW BRAND IDENTITY AND FUSION54 INTO THE MIX

CHASE54, the growing apparel brand named for the pursuit of golf’s perfect score, proudly announces its FALL 2015 collection. In addition to three groupings each for men and women, the brand highlights its new ELEMENTS Basics grouping and also its new FUSION54 family of technologies. To top that, the evolving apparel brand will introduce its new branding throughout this collection with special details and touches featuring the new logo and tagline.

Inspired by DESTINATION54, FALL 2015 continues the story from SPRING 2015 in paying tribute to world-class golf, travel and adventure destinations from around the world. This focus aligns with modern fashion trends and creative synergies from around the world. For women, inspiration comes from Zimbabwe, Colombia and Lumbok, Indonesia. For men, the style inspiration comes from South Africa, Anguilla and French Polynesia. There is a nod to festivity in the prints and exciting features, which appropriately celebrates the introduction of a new brand and a new era for CHASE54.

Full Press Release

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